Another achievement for Maxus & Nescafe Basement! Maxus Lahore has won the Maxus Magnets Award 2013 for Nescafe Basement! Maxus Magnets is a global awards program that rewards the best work from the MAXUS network worldwide. Maxus Offices (across 70 countries) around the world send their best and most innovative projects for nomination after which the best of the lot are selected in different categories.
Nescafe Basement won in the category “Most Magnetic Branded Content” out of tens of entries from all around the world. It was only Basement’s debut season and after getting national laurels at PAS Awards, this global recognition and award has put Nescafe Basement on the global map as well. Congratulations to EVERYONE involved in the project! Let’s make the next season an even bigger success!
Watch the award announcement video below by Nick Vale, Global Planning Director Maxus Global. Btw, the runner up is USA